James Schaffer

Co-founded company with the goal of producing geo-location based web applications using cities' open data portals.

Conceptualize and produce user interfaces for mobile web applications and ensure interface compliance across multiple mobile operating systems.

Crafted a complete branding package and interactive promotional site using HTML5, CSS3, jQuery and Google maps api.

Manage press and public relations; product was highlighted in multiple media outlets including the Baltimore Sun and Baltimore Magazine.

Oversaw a three-person web development team in an Agile development environment, crafted wireframes, user interfaces and established information architecture on all projects.


Displayed expert wireframing and user interface design abilities using OmniGraffle, Photoshop, Illustrator, CODA and maintain best practices with XHTML, CSS, AJAX and Javascript UI libraries.

Created and maintain multiple content-driven websites, industry-leading video player, user generated web applications and interactive microsites using a wide range of open source applications and APIs including but not limited to Wordpress, Drupal, Google Maps, Twitter and Mailchimp.


Developed media-buying packages with sales team and presented concepts to top clients such as Under Armour, Warrior, Nike and Reebok. In addition assisted ad operations manager with implementation of client’s media buys using Dart for Publishers.

Led negotiations on all third party software agreements, drafted project scope and specification documentation for complex long-term projects and established and maintained both production schedule and project budget.

Crafted long term online business strategy with publisher that included cost saving initiatives and upgrades to e-mail marketing, banner ad delivery system, site analytics and hosting.

Launched multiple online projects: Inside Lacrosse.tv, lacrosse’s first online flash video player, NLLInsider.com, a niche indoor lax Wordpress blog and the IL Photo Zone, while also directing creative for three corporate sponsored lacrosse events held in NFL stadiums. Concurrently I directed the design and photography of an award-winning monthly magazine.

Established and supervised annual departmental budget of over $1.75 million dollars and managed all facets of an eight-person print and web-production department.

Re-designed entire magazine, transitioning from a tabloid black-and-white newsprint format to oversized, full-color glossy format.

Produced creative and photographic content for 140+ page monthly magazine with a two person creative staff and also recruited a national network of freelance photographers and illustrators.

Developed print and web creative for all company marketing and branding efforts. Projects included billboards, television commercials, trade show booths, rate cards, posters, brochures and various company logos.

Designed print collateral, marketing pieces and pocket-sized client advertisements. Developed and launched company website using best practices HTML, CSS and Javascript.

Photographed stock imagery for client’s customers and marketing materials.