General info

San Francisco, CA

Direct experience with strategic thinking to deliver complete end-to-end user experience solutions focusing on user needs and business goals.

Directly responsible for delivering all aspects of design, from concepts and prototypes to UI specifications. Sharp focus on usability and aesthetic features in every project. Proficient in prototyping and mock up skills to convey ideas and concepts.

Experience

  • Lead UI/UX Designer
    San Francisco, CA
    Jan 2008 - Present
    Trulia

    - Working with a team of 8 ux/visual designers on the complete refresh of Trulia’s Visual Interface and UI to accommodate scalability of new features, more extensive data layers and branding positioning
    - Developing extensive visual mocks, flows, interactive HTML or Flash prototypes
    - Handling multiple projects simultaneously - from initial concept to final launch and tracking
    - Researching and designing innovative ways of better user interaction - decreasing cognitive load, simplifying and improving user behavior, carefully blending business and consumer goals without affecting the end user experience
    - Interacting closely with Engineering team on implementation of new features and flows
    - Designed Trulia’s iPhone, iPad and Android UI/UX (all three were featured and currently with 4+ and 5 star ratings)

  • Co-Founder / CCO
    San Francisco, CA
    Apr 2009 - Present
    Tennis Round

  • Sr. Web / UI Designer
    Oklahoma City, OK
    Sep 2005 - Jan 2008
    a la mode

    - In charge of the all online and interactive needs of the company’s Advertising Department.
    - Completely redesigned and rebuilt the company’s website (www.alamode.com) in order to improve adoption and conversion .
    Oversaw increase in online revenue by 250% in one year.
    - Directly responsible for delivering all aspects of design - from concepts and prototypes to UI and Search Engine Optimization implementations.
    - In charge of online advertising utilizing Google AdWords, SEO and rich content e-mail campaigns.
    - Key contributor for the company’s Intranet and CRM systems
    - Designed concepts for Windows UIs

  • Web / Multimedia Designer
    Oklahoma City, OK
    Jan 2002 - Sep 2005
    Incite Advertising

    - Started a new group in the company focusing on expansion of online presence and interactive media.
    - Worked closely with other designers to create a variety of advertising campaigns.
    - Was in charge of all web and online media projects, including design and development of rich media web sites, flash movies and presentations.
    - Oversaw increase of revenue of more than 100% which lead to a full acquisition by a la mode, inc.
    - Major clients: Cox Communications, a la mode, Glamour Shots, MidFirst Bank, AppraiserDepot, Apex Software, Redlands Community College.

  • Web/Graphic Designer
    Oklahoma City, OK
    Jan 1999 - Jan 2002
    Red Earth

    - Was in charge of all web and print advertising for the organization.
    - Designed and developed an educational CD kiosk about Native American Tribes approved and sponsored by National Geographic and Oklahoma Historical Society.
    - Handled all print advertising, including design of nationwide ads, catalogs and magazines.
    - Established online presence of the organization and started a revenue line of over $100K per year.

Education

  • BS in Computer Science and Multimedia
    Edmond, OK
    Aug 1998 - May 2001
    University of Central Oklahoma

    - Intern at the University’s Multimedia Presentation Lab.
    - Developed multiple web sites, Kiosk CDs, 3D presentations and videos.
    - Worked closely with professors from the Art Department and assisted with class sessions

  • Bulgaria
    Sep 1997 - May 1998
    University of Economics