General info
C R E A T I V E
Sydney, Australia
Sydney, Australia
Experience
APAC Creative Director
Currently working at Special Group as Creative Director on Uber & Uber Eats across Australia, New Zealand, Japan, Taiwan & Hong Kong.
Senior Art Director
Working across clients such as Diageo, Suncorp, GIO, Red Rooster & Oporto. Previously worked on Samsung, McDonalds & Twinings.
Senior Art Director
BWM Dentsu
Working on brands such as Qantas, Toyota, National Broadband Network (NBN), Tic Tac and Bank of Queensland.
Art Director
Working on big brands such as Foxtel, Virgin Australia, Mars, Frucor, Pepsi and Smiths plus in the last year took on the role of Creative Group Head on Hungry Jack's.
Art Director
iris is a smaller agency with some big name clients including Sony, Sony Pictures, Sony Ericsson, adidas, Shell, Westpac & Westfield. I was working on above the line, below the line, retail, experiential and digital advertising amongst all clients.
Art Director
Colenso BBDO is a very creatively driven company with big clients including Air New Zealand, Vodafone, Frucor, Fonterra and TV3. I have been doing creative thinking for all of these brands in various media including TV, Billboards, Adshels, Print, Press, Digital (web and mobile), Viral, Ambient and New Media. From briefing through the idea process, approvals, production and post production.
Creative Intern
I did a couple of weeks of work experience placement at DDB. In this time I went through the process of producing two ten second Cadbury sponsorship TV spots. I experienced briefing, creative thinking, internal approvals, client approvals, filming the ad and post production. I also worked on briefs for SKY TV, Volkswagon, Pascalls & Healtheries.
Work Experience
In my final year of University I came up to Auckland for a week to immerse myself in the real world. I was given some creative briefs to work on and gained great insight into how an agency works.
Graphic Designer
Freelance
For the past fifteen years I have been doing contracts for people including posters, fliers, wedding and party invitations, business cards and logo design.
Education
BDes(Honours)
This was a four year design degree where I majored in Advertising. During this time I took papers in Concepting, Art Direction, Graphic Design, Typography, Packaging Design, Digital Media, Life Drawing & Art History.
Foundation Certificate in Visual Communication Design
Massey University
An 18 week intensive course into Visual Communication Design. Classes included Life Drawing, Graphics & 3D Modelling, all hand crafted, no computers.
Awards
Cannes
Gold / VIRGIN AUSTRALIA, AUS>USA (OOH)
Shortlist / HUNGRY JACK’S, The Poster That Scares Birds: Nothing To See Gull! (Adapted Billboards and Outdoor Posters)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Direct - Integrated)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Direct - Food)
D&AD
Wood / HUNGRY JACK’S, The Posters That Scare Birds Campaign (Outdoor)
Spikes
Gold / VIRGIN AUSTRALIA, AUS>USA (OOH)
Bronze / HUNGRY JACK’S, The Packs That Scare Birds Campaign (Design)
Shortlist / HUNGRY JACK’S, The Packs That Scare Birds Campaign (Design)
Shortlist / MASTERFOODS #MakeDinnertimeMatter (Integrated)
One Show
Finalist / Virgin Australia, AUS>USA (OOH)
Shortlist / CASIO EXILIM, Up In 10 (Interactive - New Media Innovation & Development)
Clio / Bronze / Virgin Australia, AUS>USA (Design)
Award
Silver / Virgin Australia, AUS>USA (OOH)
Silver / HUNGRY JACK’S, The Posters That Scare Birds Campaign (OOH Campaign)
Bronze / HUNGRY JACK’S, The Pack That Scares Birds Campaign (Packinging - Individual)
Bronze / HUNGRY JACK’S, The Pack That Scares Birds Campaign (Best use of ambient/guerilla in a promotional campaign)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Online Film)
Young Guns
Finalist / VIRGIN AUSTRALIA, AUS>USA (OOH)
The Work
In Book / VIRGIN AUSTRALIA, AUS>USA
In Book / MASTERFOODS #MakeDinnertimeMatter (TV/Cinema/Web)
In Book / MASTERFOODS #MakeDinnertimeMatter (Direct)
Lurzeer’s Archive
In Book / VIRGIN AUSTRALIA, AUS>USA
Glossys
Showcase / Antares (Print)
Webbys
Honoree / MASTERFOODS #MakeDinnertimeMatter (Viral)
New York Festivals
Third Prize / HUNGRY JACK’S, The Pack That Scares Birds Campaign (Best use of media - ambient)
Third Prize / HUNGRY JACK’S, The Pack That Scares Birds Campaign (Design - environmental design point of sale)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Direct & Collateral)
ADMA AC&E
Finalist / MASTERFOODS #MakeDinnertimeMatter (Branded Content)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Digital & Social)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Integrated)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Broadcast)
B&T
Finalist / MASTERFOODS #MakeDinnertimeMatter (Digital Campaign of the year)
Mumbrella
Finalist / MASTERFOODS #MakeDinnertimeMatter (Ad Campaign of the year)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Award for insight)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Social idea of the year)
Finalist / HUNGRY JACK’S, The Pack That Scares Gulls / (Best use of a small budget for Maxus with Pedestrian TV)
Gold / VIRGIN AUSTRALIA, AUS>USA (OOH)
Shortlist / HUNGRY JACK’S, The Poster That Scares Birds: Nothing To See Gull! (Adapted Billboards and Outdoor Posters)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Direct - Integrated)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Direct - Food)
D&AD
Wood / HUNGRY JACK’S, The Posters That Scare Birds Campaign (Outdoor)
Spikes
Gold / VIRGIN AUSTRALIA, AUS>USA (OOH)
Bronze / HUNGRY JACK’S, The Packs That Scare Birds Campaign (Design)
Shortlist / HUNGRY JACK’S, The Packs That Scare Birds Campaign (Design)
Shortlist / MASTERFOODS #MakeDinnertimeMatter (Integrated)
One Show
Finalist / Virgin Australia, AUS>USA (OOH)
Shortlist / CASIO EXILIM, Up In 10 (Interactive - New Media Innovation & Development)
Clio / Bronze / Virgin Australia, AUS>USA (Design)
Award
Silver / Virgin Australia, AUS>USA (OOH)
Silver / HUNGRY JACK’S, The Posters That Scare Birds Campaign (OOH Campaign)
Bronze / HUNGRY JACK’S, The Pack That Scares Birds Campaign (Packinging - Individual)
Bronze / HUNGRY JACK’S, The Pack That Scares Birds Campaign (Best use of ambient/guerilla in a promotional campaign)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Online Film)
Young Guns
Finalist / VIRGIN AUSTRALIA, AUS>USA (OOH)
The Work
In Book / VIRGIN AUSTRALIA, AUS>USA
In Book / MASTERFOODS #MakeDinnertimeMatter (TV/Cinema/Web)
In Book / MASTERFOODS #MakeDinnertimeMatter (Direct)
Lurzeer’s Archive
In Book / VIRGIN AUSTRALIA, AUS>USA
Glossys
Showcase / Antares (Print)
Webbys
Honoree / MASTERFOODS #MakeDinnertimeMatter (Viral)
New York Festivals
Third Prize / HUNGRY JACK’S, The Pack That Scares Birds Campaign (Best use of media - ambient)
Third Prize / HUNGRY JACK’S, The Pack That Scares Birds Campaign (Design - environmental design point of sale)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Direct & Collateral)
ADMA AC&E
Finalist / MASTERFOODS #MakeDinnertimeMatter (Branded Content)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Digital & Social)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Integrated)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Broadcast)
B&T
Finalist / MASTERFOODS #MakeDinnertimeMatter (Digital Campaign of the year)
Mumbrella
Finalist / MASTERFOODS #MakeDinnertimeMatter (Ad Campaign of the year)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Award for insight)
Finalist / MASTERFOODS #MakeDinnertimeMatter (Social idea of the year)
Finalist / HUNGRY JACK’S, The Pack That Scares Gulls / (Best use of a small budget for Maxus with Pedestrian TV)