¡Bienvenidos! You've reached the portfolio of award-winning, trilingual, slightly quirky but sharp as a tack, London-based UX/UI Design Lead + Creative Director, Adriana Andújar. Sit back, relax and take a look around - peruse the galleries of recent work and projects past, while getting acquainted with her diverse, ever-evolving career. Don’t be shy, get in touch about your next project…
Argos is the first UK retailer to use voice recognition technology as part of the online ordering process.
THE BRIEF: To concept, storyboard, script and animate a video about myself having only one working day!
Currently the UX/UI Design Lead at Argos, looking after all the digital core journeys. For more work, please inquire.
2015 was a year of significant transition for Virgin Media's mobile business. MTP is a programme to update Virgin Media's entire infrastructure for its mobile business, to provide full MVNO services. Supported by several 3rd party providers both UK based and overseas, changes were rolled out across the entire business. For full case study, please click here.
Working with Schlumberger, we have created an iPad app that is as striking as well as informative. It features a variety of content including: games, image sliders and animations, all brought together through a slick and intuitive interface. This ensures that the full story could be told, ensuring that the audience was kept interested and engaged when interacting with large amounts of information. The content is being repurposed for large scale touch screen debuting at EAGE 2016.
ArcelorMittal, the largest steel manufacturer in the world challenged us to provide the most forward-looking and effective digital communications for their corporate and investor audiences, notably around reporting. This was the result of their 2015 digital report.
Together with Rolls Royce, we created a new way of communicating with talent. We worked with their recruiters and Human Resources team to understand what motivated job-seekers to join the company. This insight was the foundation of a new and more inviting careers website that helped Rolls-Royce speak the talent’s language – their skills, their needs, their values.
Responsive Web & E-Commerce Design, "Brunch with Friends" Campaign, Sarjaton Campaign and inspiration film, overall strategy, planning and presentation.
I worked with start-up super stars Unified to map, sketch and design their sensor-based data analytics and guest engagement platform app. Their app transforms the way guests interact with services found in festivals, hotels and resorts. I was involved from concept to completion and crafted all of the UX and UI design for iOS Native App.
Epson are a household name when it comes to printers and scanners, but aren’t a name that springs to mind when you think of wearable tech. They approached us to launch Sensewear, their very first range of wellbeing and fitness monitoring products. We created a complete suite of promotional materials to launch the two products across Europe, from print advertising, PR photography, digital advertising, social assets and experiential activations in London, Paris and Berlin.
App and responsive web redesign concepts for Amazon Germany.
I was in charge of all the creative direction for BMW Nordics 3-Series launch campaign, as well as designing their iPad app, and launching their Interactive 360˙ iPad ad in Finnish tech magazine, Teknari. Along with that, I also took part in designing the 3-Series Responsive Microsite, and overseeing the creation of all the 3D stills car stills used in all of the digital activations.
Creative direction, planning and design for the Lumia 820 Design Challenge 360 campaign and results video.
Wellmate was one of the first fitness tracking apps to come on the market in Finland. I designed and developed their branding, website, app and launch campaign.
Concept, design and art direction for both ATL and BTL creative for Hertz global "The Gas or Break Campaign".
When Hertz embarked on a global re-brand (for the first time in over 20 years!), I was the lead creative guiding team in how on best uses and practices on all digital channels. From websites, microsites, social media to creative campagign executions (such as The Gas & Brake), we made Hertz friendlier and fun, appealing to the younger generation.