General info
Visit my new website: amberadamscreative.com
Greensboro, NC
Greensboro, NC
Graphic Designer who loves design, art, travel, fashion, and photography. Currently collaborating with a talented team at Market America | SHOP.COM, a leading global internet marketing company.
Experience
Senior Graphic Designer
Graphic Designer
Developed and designed a variety of promotional materials, including sell sheets, print ads, website graphics, and product labels. Took charge of orchestrating and executing deadline-driven advertising campaigns in print publications. Demonstrated commitment and expertise in overseeing the construction and continual maintenance of the corporate website over a span of five years.
Graphic Designer
Collaborated closely with the Design Team and Creative Director to craft innovative concepts and meet client requirements within challenging deadlines. Successfully executed the design and development of eblasts, newsletters, website graphics, and various online promotional materials, with the goal of enhancing the brand's online presence and increasing engagement.
Graphic Designer
Conceived and produced comprehensive digital and print marketing materials for 12 U.S. locations, encompassing corporate collateral. Spearheaded the rebranding initiative, revamping the corporate identity, logo, letterhead, and business cards. Managed the entirety of social media marketing, ensuring effective strategies and engagement.
Graphic Designer
Directed the comprehensive design and development of corporate marketing materials for three affiliated companies. Oversaw the entire process, from conceptualization to final execution, ensuring a cohesive and impactful visual representation. Additionally, managed the creation and placement of advertisements in both traditional print media and various online platforms, contributing to a strategic and well-rounded marketing approach for the organizations.
Education
AAS—Advertising and Graphic Design
Guilford Technical Community College
AAS—Web Technologies
Guilford Technical Community College
Skills and Achievements
Skills
• Collaborate effectively with management at all levels and engage with the public.
• Demonstrate exceptional communication skills.
• Thrive in high-pressure situations and excel under tight deadlines.
• Innovatively conceptualize and identify creative design solutions.
• Guide projects from initial concept to completion efficiently.
• Exhibit excellent organizational skills and adeptly handle multiple tasks.
• Demonstrate exceptional communication skills.
• Thrive in high-pressure situations and excel under tight deadlines.
• Innovatively conceptualize and identify creative design solutions.
• Guide projects from initial concept to completion efficiently.
• Exhibit excellent organizational skills and adeptly handle multiple tasks.
Design Skills
• Leadership and direction
• Visual communication
• Visual identity and style guidelines
• Campaign guideline creation
• Photo editing/Product photo styling
• Branding/ brand implementation
• Design research and process
• Typography
• Color theory
• Digital/print campaign design
• Digital/Print advertising
• Social media expertise
• Package design
• Magazine layout
• Mockup creation
• Print production techniques
• Visual communication
• Visual identity and style guidelines
• Campaign guideline creation
• Photo editing/Product photo styling
• Branding/ brand implementation
• Design research and process
• Typography
• Color theory
• Digital/print campaign design
• Digital/Print advertising
• Social media expertise
• Package design
• Magazine layout
• Mockup creation
• Print production techniques
Technical skills
Adobe Photoshop, Illustrator, InDesign, After Effects, Bridge, Acrobat, MS Office