Full-time marketing writer and creative mentor for a small in-house creative agency at one of Denver’s oldest and most beloved cultural institutions. As the first staff writer in the Zoo’s 128-year history, I have spent the past five years defining, refining and evolving the organization’s brand style and voice as we more fully embody our role as a global conservation organization. On any given day, my work might address any or all segments of our audience base (prospects, donors, members, partners, government) on any or all of our typical channels (website, digital, outdoor, editorial, broadcast, email).

Creative leadership and content production for the largest online travel goods, apparel and accessories retailer in the world. Responsibilities include content, brand and video strategy and execution as well as management of the social media and photography teams. I provide strategy and concept development for all assets, from stop-motion animation to large-scale brand video, as well as styling and concept direction for all photo shoots/management of external agencies and video crews.

Creative leadership at a Denver-based tech start-up company specializing in interactive video experiences delivered via proprietary SaaS platform. Duties include management of an evolving all-levels team of in-house designers and developers plus freelance creative personnel (writers, designers, directors, video crews, etc.) in an agile work environment; ongoing product development and adoption of scalable project management processes. Clients include Starbucks, Arizona State University and more.

Creative leadership of a multimedia marketing agency specializing in the “destination retail” space. Responsibilities include brand development strategy, supervision of all design, editorial and copy direction as well as corporate social media program development in collaboration with the PR team.

Executive Editor and Creative Director for Wild Blue Yonder, the inflight magazine of Frontier Airlines. Responsibilities included the complete redesign of the magazine and its website, as well as repositioning the brand from a regional lifestyle magazine to a national travel magazine; ongoing management of the editorial calendar; management of in-house and contract creative and editorial personnel; editorial and design quality control; budget management; contribution of editorial. 2008–2009.

Creative Director for a full-service advertising agency specializing in travel, tourism, hospitality and economic development. Responsibilities included company leadership; supervision of writers and designers; development of campaigns, strategies and programs; creative budget management; client presentations and more for a national client base including the City of San Francisco, Finger Lakes Wine County (New York State) and others.

Associate Creative Director for a national direct response agency. Responsibilities included concepting and pitching new business, supervision of writers and designers and the development of campaigns for clients such as PlayStation, EarthLink, KCET Public Television, PEDIGREE Food for Dogs and more.

Associate Creative Director for a leading CRM agency serving the travel and hospitality industry. Responsibilities included supervision of junior writers as well as creative concept development and execution for a national client base including United Airlines, Four Seasons Hotels and Resorts, Vail Resorts and Century 21 Real Estate. Managed 19 versions of the United Airlines Mileage Plus newsletter, including the transition from print to digital.