Digital Media Specialist

Literacy PartnersinNew York, NY

Literacy Partners strengthens families through a two-generation approach to education. With our free classes, community-based workshops, and educational media, low income parents develop the literacy and language skills they need to succeed in today's world. Our research-based curriculum also incorporates child development and parenting support to help parents boost their children's early reading, school readiness, and social emotional growth.

Literacy Partners believes in the power of storytelling. We have created television content that has reached more than one million viewers with more in development. In 2018, our production of We Speak NYC, a seven-episode dramatic comedy about new immigrants of color making their way in New York, won the NY Emmy Award for best educational program. In 2019, La Fuerza de Creer, a telenovela miniseries we produced with Univision about families fighting to save their beloved community center from real estate development, was the second most-watched show nationally in its time-slot among Hispanic viewers. For both shows, we have created large-scale educational campaigns that bring people together to watch the show, build community around their common goals, and apply the insights from the educational content to their own lives.

We are looking for a Spanish-speaking Digital Media Specialist to help us further develop and implement our national education campaign based on La Fuerza de Creer. The campaign consists of community-based workshops for parents and family members, training for childcare workers and early childhood educators, and online resources to support the campaign. We are working closely with Univision as well Head Start programs, Pre-K programs and schools, libraries, and others to implement this campaign. The Digital Media Specialistwill work closely with the National Director of Parent Education, other Literacy Partners staff, and an advisory group of experts to create Spanish language digital and print assets and manage the online presence for the campaign. She or he will edit existing video clips and create new content. Design visual materials for Spanish-speaking parents/providers in partnership with affiliates across the country.

Primary Responsibilities

  • Edit existing video clips for use in parent workshops, staff training, and on social media;
  • Create new short video products to support the campaign;
  • Create a visual design for the campaign ("look and feel") that will be used across all digital platforms and in all print materials;
  • Create and edit graphics for social media, newsletters, presentations, funding pitches, etc;
  • Manage digital production: set timeline, define deliverables, set expectations with staff and partners, manage occasional outside consultants, identify the resources needed for project success, trouble-shoot until completion, etc;
  • Work with external website developer to create the campaign website; update content on the site once created;
  • Work with the Development Communications Team on organization-wide campaigns, scheduling content, tracking metrics for social media platforms for Spanish speaking audiences; and
  • Manage the representation of the LP brand, and resources with partners nationally with a digital kit and guidelines for the campaign's digital assets.

Minimum Requirements

  • A bachelor's degree from an accredited college in art, journalism, communications, marketing, or a related field;
  • 5 years direct experience in visual communication, graphic design and video editing;
  • Prior experience using InDesign, Final Cut Pro, or other media software tools;
  • Prior production management experience;
  • Excellent writing and communication skills;
  • Sound judgement and integrity;
  • Interest in social justice work;
  • Fully bilingual in Spanish and English; and
  • A great sense of humor.

Preferred Skills

  • Strong team player, with an ability to engage with diverse staff to gather and consolidate necessary programmatic information in a timely manner;
  • Attention to detail and commitment to producing high quality work and materials;
  • A self-motivated individual with the ability to excel in fast-paced work environments;
  • An understanding of plain language writing; and
  • A deep familiarity with communications best practices.

Compensation and Benefits

Salary Range: $50,000 - $60,000 Depending on Experience

Additional benefits include:

  • Annual paid time-off includes: 20 vacation days, 3 personal days, 11 holidays (and up to 7 additional paid days off)
  • Excellent medical, vision and dental plan;
  • Employer-matched contributions to retirement plan; and

Flexible working hours

To Apply Keyword search "Digital Media Specialist"

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