Josh Ponzio
Art Director
I’m a New Jersey–based Art Director with over a decade of experience leading visual direction across brand, digital, and print. I partner with cross‑functional teams to shape ideas from concept through execution, building thoughtful design systems that balance strategy, storytelling, and precision. My background spans life sciences, medical, retail, home textiles, entertainment, and advertising, allowing me to approach each project with a strategic mindset and refined eye for detail. I lead creative from early concepting through final production, collaborating closely with designers, marketers, developers, and key stakeholders to ensure the work is cohesive, intentional, and aligned with business goals. My focus is on setting strong visual direction, maintaining brand integrity, and guiding creative that is compelling and effective. I value clear thinking, strong typography, and purposeful design—work made to endure.
Identity

HH Global – HH INNOVATIONS
Project Info.
Hosting an open-house tradeshow at the Bayer North America headquarters, HH Global’s goal was to excite and engage with a multi-platform promotional campaign.
Services Provided
Conceptual art direction, design, copywriting and execution.
Columbia House® Redesign
Project Info.
The iconic club-based movie service required a fresh overhaul to contend with rising competitors. Included was a totally refreshed look for the direct mail campaign as well as major updates to digital promotions.
Services Provided
Conceptual art direction and design.

Curtainworks.com
Project Info.
The window treatment division of home textile giant CHF Industries leverages digital promotion with monthly landing page updates and eblasts. The overall look and feel is geared to highlight their high-end product and celebrate national holidays.
Services Provided
Conceptual art direction, photo manipulation, color correction and design.

Bookspan
Posters
Invitations
Funktronic
Project Info.
Funktronic is an ongoing personal exploration of space, color and movement.

Advertisements & Inserts

Unused Samples



