Sarah Grabel

Sarah Grabel is an award-winning senior engagement lead with extensive expertise in production, operations, and project management, driving global team collaboration and business innovation. With a proven ability to develop and execute impactful campaigns, product launches, and branded content, she excels at uniting cross-functional teams to create scalable solutions that drive revenue growth and enhance brand engagement. Sarah's career spans diverse environments, including in-house brand marketing, digital media, agency settings, and consulting, where she has consistently demonstrated strategic oversight, meticulous execution, and a solutions-oriented approach across various industries, including Telco, Healthcare, Consumer Goods, Retail, Media, Technology, and Financial Services. She is adept at navigating complex organizations with integrity and inspiring high-performing teams to achieve exceptional results.

General info
New Rochelle, NY
Award-winning senior engagement lead with expertise in production, operations, project management, and global team collaboration. Proven ability to develop and execute innovative campaigns, product launches, and branded content. Adept at uniting cross-functional teams to create scalable solutions that drive revenue growth, brand engagement, and business innovation. A strategic and solutions-oriented leader who navigates complex organizations with integrity and inspires high-performing teams. My unique experience encompasses in-house brand marketing, publisher/digital media, branded content, studio production (experiential, print, digital, video), advertising and media agencies, ad sales operations, traffic, fulfillment, and logistics. Broad industry experience includes Telco, Healthcare, Consumer Goods, Retail, Media, Technology, and Financial Services.

I am driven, dedicated, always curious, constantly learning, and strive to find simple solutions to complicated situations.
Experience
Remote
Jul 2024 - Present
Senior Program Manager, Global Marketing PMO
Resmed
Working in a long-term contract role leading Global Campaigns, Product Launches, and Marketing Efficiency Projects
Remote
Jul 2024 - Present
Owner / Consultant
GrayBull Productions
Providing creative operations, guidance, implementation, and defined processes for scalability, growth, and profit
White Plains, NY
Feb 2023 - Jan 2024
Campaign Director
Ripple Street
Redefined the whole of the agency’s workflow to better position it for scalability & growth
New York, NY
Mar 2021 - Dec 2022
Director, Creative Operations & Monday.com System Administrator
Bustle Digital Group
Directed deal transition and creative studio workflow, Monday.com system administrator, and in-house studio director
Remote
Aug 2020 - Mar 2021
Director, Project Management Lead
Known
Account and Project Management Lead for Known’s top client, TikTok
New York, NY
Oct 2016 - Jun 2020
Senior Manager, Creative Production
AT&T Entertainment Group
Production lead for external event activations at Super Bowl, TIFF, and SXSW
New York, NY
Oct 2014 - Jul 2016
Senior Production Manager
The Gap, Global Marketing
Managed comprehensive production, asset management, and multi-channel distribution for all GAP brand seasonal images and GapCard Marketing programs.
2001 - 2013
Additional professional experience available upon request
Education
Boston, MA
Bachelor of Arts
Boston University
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Core Competencies
Leadership & Management:
• Cross-functional Team Leadership & Collaboration
• Global Team Management & Mentorship
• Strategic Oversight & Execution
• Business & Client Relationship Management
• Program & Campaign Direction

Operations & Production Excellence:
• Creative Operations & Studio Management
• Workflow Design & Implementation
• Ad Sales Operations & Traffic Management
• Fulfillment & Logistics
• Process Improvement & Optimization
• Experiential, Print, Digital, Video Production

Project & Program Management:
• Integrated Campaign & Product Launch Management
• Agile Methodologies & Project Planning
• Budget & Revenue Oversight ($10MM+ annual budgets, $1M+ campaigns)
• Problem Solving & Solutions-Oriented Execution
• Timeline Development & Adherence
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Technical Proficiency
Project Management Software:
•Monday
• Asana
• Workfront
• Workamajig
• Jira
• AirTable
• Microsoft Project

Business & Collaboration Tools:
• Microsoft 365 (SharePoint, OneDrive, Teams),
• Google Suite
• Slack
• Hubspot
• Salesforce
• Miro

Specialized Software:
• Newspaper Manager
• Adobe Creative Suite

Production Skills:
• On-press printing oversight
• Color quality assurance
• Sourcing (paper, marketing swag, site visits, installations)
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