I connect people to brands. I try to do it in fresh, relevant ways. I worked with the creative team that helped American Airlines become the world’s largest airline. For Subaru, I headed the team that introduced the WRX to the U.S. It became the most successful new model introduction in the company’s history. We established Electronic Data Systems as the world's business ally. I helped Long John Silver's become the fastest growing quick service restaurant in America three years in a row. And I helped Terminix become the world's largest pest control company. I grew NationsBank into Bank of America and Bank of America into the nation’s first coast-to-coast bank. I helped Bell Helicopter build a legacy as the toughest, hardest working machines in the air. And I showed JCPenney how to once again be a relevant retail brand to millions of new shoppers.

Powerful stuff, brand.


It lives in every customer touch point. Every experience is a brand experience. From a mobile app to a bus wrap. From streaming video to social media. From a hardworking home page to a breathtaking printed page. From a showroom display. To an email. To the cocktail napkin on your fold down tray. These are what define the customer relationship. And, to me, that's the stuff brands are made of.