I'm a multichannel digital copywriter who has worked with globally recognized brands in consumer technology, hospitality, entertainment, and enterprise software, on campaigns spanning North America, Asia, and Europe. Through my experience in data-driven paid social advertising, I've developed the combination of creative and analytical capabilities that are essential to compelling, tailored storytelling across platforms. Lastly, my master's degree in international relations from the University of Melbourne provides me with a high-level outlook on communicating with diverse audiences.