Elyse Ranart
I'm a creative director who turns targets into loyalists, creating brand advertising they connect with. A career specialty in retail brand launches (Ralph Lauren RRL, Viacom Retail start-up) and re-brands (City & Shore, Chico’s, Soma, White House Black Market) merged a deep foundation in creative strategy with the analytics of consumer insights and targeting. Experience producing high-quality work with a range of budgets; client, agency and freelance sides of the business.
My specialty as a creative team lead and collaborator, is finding the strategy that drives award-winning work, tying business objectives to audience desires. I enjoy art directing and producing photo and video shoots to ensure the creative vision is carried through execution.
Core Competencies:
Strategic Planning | Advertising | Concept Development | Style Guide Development | Digital Design | Budget Management | Vendor Sourcing & Management | Creative Ideation | Target Research | Cultivating Brand Voice | Creative Collaboration | Producing/Art Directing/Styling Photo & Video Shoots
Video & Photo Production Management skills: budgeting, timeline, casting, crew size and sourcing, permits, union/non-union, permissions and assets management, domestic/international, digital rights management.
Contact:
954-695-7243