New York, Europe
Passionate about the world we live in and understanding consumers to
create meaningful product and brand communication experiences. CX first approach leveraging data, analytics and real life. Crafting my own personal experiences with
photography snow, surf and travel. Hello.

Strategy: Marketing Approach ExampleStrategy: Marketing Approach Example

Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy
Approach to get to Marketing Strategy

Strategy: Market OpportunitiesStrategy: Market Opportunities

Initial analysis of new market opportunities for an oral care company. Seniors, pets and babies were the focus categories. Consideration of projected market size, current competition and disruption hypotheses.

Strategy: Bathroom Health and WellnessStrategy: Bathroom Health and Wellness

Pitch project to talk about changing the bathroom and putting oral health (OralB) and wellness at the center of the experience.

UX: Sensor flowUX: Sensor flow

Elivelihood is a Digital Caregiving Platform and they want to sell bundles of sensors for their caregivers. This is part of the flow to select and purchase the sensors.
Selection criteria
Selection options
Detail page
Purchase
Thank you Return
Selection criteria
Selection criteria
Selection options
Selection options
Detail page
Detail page
Purchase
Purchase
Thank you Return
Thank you Return

Strategy: Wink SocialStrategy: Wink Social

Wink Brow Bar Social Strategy example. Social goals were to drive engagement, affinity with the young brand and drive visits to the stores.

UX: What Art Where? PersonasUX: What Art Where? Personas

What Art Where? art exhibit and event finding application Persona phase of the Design Thinking process.

UX: Website EvaluationUX: Website Evaluation

Evaluation of website and recommendation for redesign for photographer agency Marek & Assoc. Site is used to showcase the portfolio of photographers and recent work.
Introduction
Overview
Summary
Recommendation
Ease of finding
Ease of finding
Luxuriousness
Relevance/content
Social and sharing
Introduction
Introduction
Overview
Overview
Summary
Summary
Recommendation
Recommendation
Ease of finding
Ease of finding
Ease of finding
Ease of finding
Luxuriousness
Luxuriousness
Relevance/content
Relevance/content
Social and sharing
Social and sharing

CronartUSA : Website evaluationCronartUSA : Website evaluation

Social
Recommendation
Evaluation
Existing
Overview
Approach
Social
Social
Recommendation
Recommendation
Evaluation
Evaluation
Existing
Existing
Overview
Overview
Approach
Approach

UX: What Art Where? WireframesUX: What Art Where? Wireframes

Art exhibit finding application wireframe examples.

Application Elevator PitchApplication Elevator Pitch

Summary flyer for my application "What Art Where?" Art exhibit and event finder.
Design Thinking Approach in summary handout for "What Art Where?" Art finding Application
Design Thinking Approach in summary handout for "What Art Where?" Art finding Application
Design Thinking Approach in summary handout for "What Art Where?" Art finding Application

UX: Evolve, a Woman's JourneyUX: Evolve, a Woman's Journey

Patrick Stull a San Francisco Photographer created an exhibit called Evolve and was looking for help getting wider exposure of his work.
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