General info
PhoneNumber object (57828) office
My strong UI design skills with UX strategies enables me to design engaging products with quality-driven user experiences that always hold the users at the center. I focus on achieving the most intuitive user-centric solutions, both functional and aesthetically pleasing. UI design.
Sep 2017 - Sep 2017
UX|UI Consultant
Currently revamping the company website, improving it’s UX | UI hierarchy of information to lead users to its core business products. Applying engaging infographic narratives and implementing a knowledge platform to generate awareness around crypto currency and blockchain technology to novice users.
Jul 2016 - Jul 2017
Total Experience Designer|UIDesigner
Worked closely with the TCX leads to concepts and execute design projects that translate customer/user needs and business objectives into unique creative solutions. Collaborate across disciplines ( retail, service, digital) to create integrated design solutions with visual design as the emotional backbone for concept design and branded identity.

Bring a clear visual and brand aesthetic POV to a team of strategists, UX designers, and customer-focused professionals. Make a compelling case for how and why to execute a visual design language for the brand, translating it into compelling brand expressions for conceptual design across retail, digital, and service experiences.
New York, NY
Nov 2014 - Jun 2015
Freelance Art Director
Client: Anritsu USA, Credit Suisse
Developed /executed creative solutions of branding and UI for responsive web/ mobile sites. Collaborated
with CD, copywriters, content strategists, and interactive and front-end developers
New York
Apr 2014 - Aug 2014
Freelance Sr. Visual Designer
Visual/Interface design for Nutella Social Media Account, Fashion Retail Mobile/Websites.
Responsible for the development and execution of creative concepts for user experiences and Web solutions. Collaborated with AD, CD, copywriters, content strategists, and interactive and front-end developers.
New York
Aug 2013 - Mar 2014
Art Director
Client list: Chase Community Giving, Central Park Conservancy
Provided direction to freelancers and junior designers
Designed responsive sites for desktop, facebook, mobile, and tablet
New York, NY
Feb 2013 - Jul 2013
Freelance Sr. Visual Designer
Macy's Digital Interactive
Work seamlessly with the marketing, creative, project management and development teams to produce industry leading, user-friendly mobile shopping and other applications for Design look and feel of digital communications for many different brands under Macy’s. Conceptualize and create the appeal of web-based, email, mobile and other digital communications. Produce weekly refreshes, category pages, home pages, landing pages, banners, promotions, sitelets and user interface elements.
New York, NY
Oct 2010 - Jan 2012
Art Director
Manage and work on online projects, including full e-commerce/social media websites, marketing campaigns, from initial proposal to final product. Art direction, including campaign concepting, media strategy, information architecture, interface and visual design. Proven ability to create award winning work within diverse multi-vendor and multi-agency creative and development environments.

Projects [ Harry Winston, Verdura, David Webb, L’Objet, Marina B, Vintage+Modern ]
Van Nuys, CA
Jun 2006 - Aug 2010
Visual Designer
Responsible for all design materials; print, keyart, identity, website design, microsites and rich media banners for high profile entertainment clients. Collaborated with flash action scripting and programming teams to ensure successful and timely completion of design on both print and interactive contents. Seasonsed in creating ads for most of the entertainment trade magazines.

Projects [ WB, WB Kids, G4TV, Attack of the Show, ABC, the CW, HBO ]
Santa Monica, CA
Jan 2002 - Nov 2003
Jr. Graphic Designer
Assisted creative director, project architects and fabricators to develop retail, theme park and residential projects. Designed corporate logo identity, main marquee signage, signage programming and presentation materials. Worked with high-end clients to solve communication needs involving print, presentation, signage and main marquee signs. Responsible for design, typography, specifications and pre-press.
Pasadena, CA
May 1998 - May 2002
BFA in Graphic Design
New York New York
Jul 2017 - Sep 2017
Certificate in User Experience Design, User Experience, N/A
General Assembly
General Assembly's User Experience Design Immersive (UXDI) is a 10-week long full-time course that is designed to teach the fundamentals and principles of UX design. From problem identification to design solution implementation, all facets of the UX process were delved into with the utmost detail.

Design Thinking
User Research
User Flows
Usability Testing
Information Architecture
Interaction Design
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