Toronto, ON

I compel strangers to take action.

My work has convinced people to try exotic new beverages, change their jobs, move their bank accounts, re-invent their appearance, and travel a quarter of the way across the globe to commune with complete strangers. (Not necessarily all at once.)

I've been writing for about two decades now. And my work runs the gamut. Print, broadcast, interactive, direct mail, out-of-home, collateral and corporate communications.

Let's talk.

Selected work

Canada Post - Postal Code Targeting

Union Gas - Home Reno Rebate - Radio

Union Gas - Home Weatherization Program - educational videos

Canada Post - brand in hand

Think Inside The Box - Mad Marketing

World Vision - Spring appeal to sponsors

Canada Post - Online Retail


Ontario Savings Bonds

World Vision - Water is everything

Capital One - Upgrade to Gold


World Vision - Online banners

World Vision - Today's Parent Advertorial

CIBC Corporate Philanthropy

From the archives