Mark Cacciatore

Creative Director | Writer

New York

Welcome to my portfolio. I'm a Writer / CD who has the passion and curiosity of a kid buzzed on Mountain Dew, but the experience and wisdom of someone who has reluctantly engaged in the art of adulting. In addition to the stuff you see here, I've also worked on over 50 healthcare brands I can't pronounce, so just ask for access to that portfolio if you're interested. Oh, and to unlock my Brand Stories section, ping me for the password. It's the kind of writing I enjoy most. Thanks for clicking.

BRAND STORIES

  • Manifesto for Sunny D
    Manifesto for Sunny D
  • Manifesto for ShopRite's new line of wholesome and organic food.
    Manifesto for ShopRite's new line of wholesome and organic food.
  • Manifesto for Brother
    Manifesto for Brother
  • Manifesto for the U.S. Open
    Manifesto for the U.S. Open
  • Manifesto for Bayer Contraceptives
    Manifesto for Bayer Contraceptives
  • Manifesto for Devotion Vodka
    Manifesto for Devotion Vodka
  • Manifesto for TCI College
    Manifesto for TCI College
  • Manifesto for OmniPod, an innovative insulin pump
    Manifesto for OmniPod, an innovative insulin pump
  • Manifesto for Wesleyan College
    Manifesto for Wesleyan College
  • One of two manifestos written for Baby Brezza, a line of intuitive baby care products.
    One of two manifestos written for Baby Brezza, a line of intuitive baby care products.
  • The second manifesto written for Baby Brezza, a line of intuitive baby care products. Client preferred this one.
    The second manifesto written for Baby Brezza, a line of intuitive baby care products. Client preferred this one.
  • Manifesto for Allegra
    Manifesto for Allegra
  • Manifesto for City Serv'd, a meal prep and delivery service.
    Manifesto for City Serv'd, a meal prep and delivery service.
  • Manifesto for the NYPD
    Manifesto for the NYPD
  • Manifesto for Capatriti Olive Oil
    Manifesto for Capatriti Olive Oil

SOCIAL / DIGITAL / CONTENT

  • SOCIAL: STAPLES VADIO [ RADIO ANIMATED INTO WEB VIDEO ] "FREAK OUT"
    SOCIAL: STAPLES VADIO [ RADIO ANIMATED INTO WEB VIDEO ] "FREAK OUT"
  • SOCIAL: JEOPARDY VADIO [ RADIO ANIMATED INTO WEB VIDEO ]   "DEATH MATCH"
    SOCIAL: JEOPARDY VADIO [ RADIO ANIMATED INTO WEB VIDEO ] "DEATH MATCH"
  • BUSINESSWEEK DIGITAL "REALITY TV"
    BUSINESSWEEK DIGITAL "REALITY TV"
  • BUSINESSWEEK DIGITAL "10,000 W"
    BUSINESSWEEK DIGITAL "10,000 W"
  • SOCIAL: ITSLEARNING  WEB VIDEO 2   "PICASSO"
    SOCIAL: ITSLEARNING WEB VIDEO 2 "PICASSO"
  • SOCIAL: ITSLEARNING  WEB VIDEO 3  "SHAKESPEARE"
    SOCIAL: ITSLEARNING WEB VIDEO 3 "SHAKESPEARE"
  • SOCIAL: WHOLESOME PANTRY "MAIN INGREDIENT"
    SOCIAL: WHOLESOME PANTRY "MAIN INGREDIENT"
  • SOCIAL: WHOLESOME PANTRY "PRONOUNCE"
    SOCIAL: WHOLESOME PANTRY "PRONOUNCE"
  • SOCIAL: WHOLESOME PANTRY "PROCESS"
    SOCIAL: WHOLESOME PANTRY "PROCESS"
  • DIGITAL: NYU STERN | BUSINESS ANALYTICS DEGREE 1
    DIGITAL: NYU STERN | BUSINESS ANALYTICS DEGREE 1
  • DIGITAL: NYU STERN | BUSINESS ANALYTICS DEGREE 2
    DIGITAL: NYU STERN | BUSINESS ANALYTICS DEGREE 2
  • DIGITAL: NYU STERN | BUSINESS ANALYTICS DEGREE 3
    DIGITAL: NYU STERN | BUSINESS ANALYTICS DEGREE 3
  • CONTENT: Short documentary on the town of Gloucester, for client Gorton's Seafood. Directed by Oscar nominated and Emmy winner Joe Berlinger
    CONTENT: Short documentary on the town of Gloucester, for client Gorton's Seafood.
    Directed by Oscar nominated and Emmy winner Joe Berlinger
  • CONTENT: Patient videos for Humira Complete
    CONTENT: Patient videos for Humira Complete
  • SOCIAL: VYVANSE [ ADHD MED ] UNBRANDED CONTEST
    SOCIAL: VYVANSE [ ADHD MED ] UNBRANDED CONTEST
  • SOCIAL: VYVANSE [ ADHD MED ] UNBRANDED CONTEST
    SOCIAL: VYVANSE [ ADHD MED ] UNBRANDED CONTEST
  • SOCIAL: VYVANSE [ ADHD MED ] UNBRANDED CONTEST
    SOCIAL: VYVANSE [ ADHD MED ] UNBRANDED CONTEST
  • FORD ESCAPE HYBRID DIGITAL
    FORD ESCAPE HYBRID DIGITAL
  • FORD TAURUS DIGITAL
    FORD TAURUS DIGITAL
  • SOCIAL  / EVENT: UNICEF OUTDOOR/ WEB VIDEO: PROJECTED ON U.N. BLDG, BROADCAST LIVE ONLINE
    SOCIAL / EVENT: UNICEF OUTDOOR/ WEB VIDEO: PROJECTED ON U.N. BLDG, BROADCAST LIVE ONLINE
  • TRITON-FLO MICROSITE UNDERGROUND LAB
    TRITON-FLO MICROSITE UNDERGROUND LAB
  • FLINTSTONES WEBSITE: TOWN OF BEDROCK BROUGHT TO LIFE ONLINE FOR PEBBLES CEREAL
    FLINTSTONES WEBSITE: TOWN OF BEDROCK BROUGHT TO LIFE ONLINE FOR PEBBLES CEREAL
  • SOCIAL: FB PAGE: 'I'M NOT RIGHT IN THE HEAD' WITH ALMOST 3 MILLION FOLLOWERS / Go to page: https://www.facebook.com/imnotrightinthehead/?ref=...
    SOCIAL: FB PAGE: 'I'M NOT RIGHT IN THE HEAD' WITH ALMOST 3 MILLION FOLLOWERS / Go to page: https://www.facebook.com/imnotrightinthehead/?ref=...

PRINT

  • How do you sell a brand whose best equity is its box? Use the box. WHEATIES PRINT "HURDLE" 2005 Communication Arts, 2006 One Show, 2006 Bronze Clio
    How do you sell a brand whose best equity is its box? Use the box. WHEATIES PRINT "HURDLE"
    2005 Communication Arts,
    2006 One Show, 2006 Bronze Clio

  • WHEATIES PRINT "BREASTSTROKE" 2005 Communication Arts, 2006 One Show, 2006 Bronze Clio
    WHEATIES PRINT "BREASTSTROKE"
    2005 Communication Arts, 2006 One Show, 2006 Bronze Clio
  • WHEATIES PRINT "BASES EMPTY" 2005 Communication Arts, 2006 One Show, 2006 Bronze Clio
    WHEATIES PRINT "BASES EMPTY"
    2005 Communication Arts, 2006 One Show, 2006 Bronze Clio
  • BUSINESSWEEK PRINT
    BUSINESSWEEK PRINT
  • BUSINESSWEEK PRINT
    BUSINESSWEEK PRINT
  • MID AMERICAN CONFERENCE PRINT "SWEAT"
    MID AMERICAN CONFERENCE PRINT "SWEAT"
  • MID AMERICAN CONFERENCE PRINT "3.8"
    MID AMERICAN CONFERENCE PRINT "3.8"
  • MID AMERICAN CONFERENCE  PRINT  "PASSING RECORDS"
    MID AMERICAN CONFERENCE PRINT "PASSING RECORDS"
  • BOY SCOUTS OF AMERICA POSTER "COMPASS"
    BOY SCOUTS OF AMERICA POSTER "COMPASS"
  • BOY SCOUTS OF AMERICA POSTER "TATTOO"
    BOY SCOUTS OF AMERICA POSTER "TATTOO"
  • RETINA FOUNDATION POSTER "BRIDGE"
    RETINA FOUNDATION POSTER "BRIDGE"
  • RETINA FOUNDATION POSTER "PEACOCK"
    RETINA FOUNDATION POSTER "PEACOCK"
  • RETINA FOUNDATION POSTER "BASILLICA"
    RETINA FOUNDATION POSTER "BASILLICA"
  • BECKS LIGHT PRINT
    BECKS LIGHT PRINT
  • BECKS LIGHT PRINT
    BECKS LIGHT PRINT
  • CHEERIOS PRINT / FATHERHOOD INITIATIVE
    CHEERIOS PRINT / FATHERHOOD INITIATIVE
  • UPS PRINT
    UPS PRINT
  • PSA / HEADLINE: The only time your nose should get this close to a white line.Communication Arts Annual
    PSA / HEADLINE: The only time your nose should get this close to a white line.
    Communication Arts Annual

  • PHILLIPS 66 CONSERVATION AD
    PHILLIPS 66 CONSERVATION AD

FILM

  • BECKS LIGHT TV  "WILD THING"  2003 Cannes Short List
    BECKS LIGHT TV "WILD THING"
    2003 Cannes Short List
  • BECK'S LIGHT TV "GEEKS' NIGHT OUT"
    BECK'S LIGHT TV "GEEKS' NIGHT OUT"
  • CHEERIOS TV X 2 "FATHER'S DAY" & "FOOTBALL"
    CHEERIOS TV X 2 "FATHER'S DAY" & "FOOTBALL"
  • CHEERIOS TV :60 "THE ADOPTION"
    CHEERIOS TV :60 "THE ADOPTION"
  • BERRY BURST CHEERIOS TV "THE QUESTION"
    BERRY BURST CHEERIOS TV "THE QUESTION"
  • LABATT BLUE TV "ID"
    LABATT BLUE TV "ID"
  • KODAK TV "BEAUTIFUL"
    KODAK TV "BEAUTIFUL"
  • KODAK TV "TRIBES"
    KODAK TV "TRIBES"
  • IAMS TV "REVERSE"
    IAMS TV "REVERSE"
  • "THE CHASE"
    "THE CHASE"

OUTDOOR / TRANSIT / POSTERS

  • KODAK TIMES SQUARE OUTDOOR / VIDEOTop right panel is video, so we had some fun with it.
    KODAK TIMES SQUARE OUTDOOR / VIDEO
    Top right panel is video, so we had some fun with it.
  • BUSINESSWEEK OUTDOOR
    BUSINESSWEEK OUTDOOR
  • BUSINESSWEEK TRANSIT
    BUSINESSWEEK TRANSIT
  • SHOPRITE WHOLESOME PANTRY BRAND OUTDOOR
    SHOPRITE WHOLESOME PANTRY BRAND OUTDOOR