Salvador Ibarra

Brand & Shopper Marketing experience for 3-Tier client channel systems. Strategic and new business development proven skills on international, national, and regional accounts. Capable of producing and selling bold, strategic, and persuasive messages for multicultural and general market audiences in all forms of traditional and digital media.
General info
Bilingual Type
Detroit, MI
Omnichannel Marketing experience for 3-Tier client channel systems. Strategic and new business development proven skills on international, national, and regional accounts. Capable of producing and selling bold, strategic, and persuasive ideas for multicultural audiences in all traditional and digital media forms.

Experience
Detroit, MI
Mar 2015 - Present
Sr. Copywriter
I'm responsible for creating innovative concepts and transforming them into written and visual renditions in multiple channels catered to multicultural and general market audiences. I helped clients like Anheuser-Busch, Bacardi, Campbell Soup Company and T-Mobile to name a few, reach their goals.
Denver, CO
Feb 2005 - Feb 2015
Sr. Bilingual Copywriter
Lead the Hispanic team throughout their Shopper Marketing efforts for clients such as Kellogg Company, P&G, Coors Brewing Company, and Wrangler.
Monterrey, N.L., México
Sep 2004 - Dec 2004
Copywriter
Copywriter for radio, print, and TV advertising for H-E-B.
Monterrey, N.L. México
Jan 2004 - Aug 2004
Jr. Copywriter
Intern then Jr. Copywriter serving as support for the senior creative team. Promoted to copywriter for the Gigante account. Responsible for print, radio, TV, POS, & OOH advertising.
Education
Monterrey, N.L. México
Aug 1998 - Aug 2003
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