Melissa Geraghty is a writer specializing in tech, finance, education, and retail. She has worked on copy, brand strategy, and UX writing for everyone from Apple to Target to Fidelity. Through this, she's able to indulge her geeky side while maintaining a healthy balance with her creative side.
Selected work
Apple
- Retail in-store POP signage
- Retail in-store POP signage
- Recycle Apple Products Campaign
- Recycle Apple Products Campaign
- Launch of the 5th Ave. NYC store Teaser
- Launch of the 5th Ave. NYC store
- Mac vs. PC campaign to follow TV
- Mac vs. PC campaign to follow TV
- Mac vs. PC campaign to follow TV
- Mac vs. PC campaign to follow TV
- Mac vs. PC campaign to follow TV
- Apple Pro site campaign Direct Mail
- Apple Pro site campaign Direct Mail
- Apple Pro site campaign
- AppleCare email campaign
- AppleCare email campaign
- AppleCare email campaign
- AppleCare email campaign
- AppleCare email campaign
- AppleCare email campaign
- AppleCare email campaign
- Remote Access email
Meraki
Fidelity
- Women in Investing — Flyer (front)
- Women in Investing — Flyer (back)
- Women in Investing — Take home (front)
- Women in Investing — Take home (back)
FirstFuel
Betterment.com
- Betterment.com (A financial website and tool) Launch
- Betterment.com (A financial website and tool) Launch
- Betterment.com (A financial website and tool) Launch
- Betterment.com (A financial website and tool) Launch
EF Education First
- Creating a responsive site — mobile first
- Find Your Moment Campaign
- Seeing myself in a world of fashion
- Exploring my passion for food
- I worked with the UX team to develop this concept where the user would easily move through online enrollment.
- I worked with the UX team to develop this concept where the user would easily move through online enrollment.
- I worked with the UX team to develop this concept where the user would easily move through online enrollment.
- I worked with the UX team to develop this concept where the user would easily move through online enrollment.
- I worked with the UX team to develop this concept where the user would easily move through online enrollment.
- I worked with the UX team to develop this concept where the user would easily move through online enrollment.
- I worked with the UX team to develop this concept where the user would easily move through online enrollment.
- Rebranding the College Market Catalog as a Travel Magazine
- Rebranding the College Market Catalog as a Travel Magazine
- Rebranding the College Market Catalog as a Travel Magazine
- Rebranding the College Market Catalog as a Travel Magazine
- Rebranding the College Market Catalog as a Travel Magazine
- Rebranding the College Market Catalog as a Travel Magazine
- Rebranding the College Market Catalog as a Travel Magazine
- International Summit on Sustainability Brochure
- International Summit on Sustainability Brochure
- International Summit on Sustainability Brochure
- Consolidated redundant copy into clean, easy-to-digest portions
- Consolidated redundant copy into clean, easy-to-digest portions
- Consolidated redundant copy into clean, easy-to-digest portions
- Consolidated redundant copy into clean, easy-to-digest portions
- Consolidated redundant copy into clean, easy-to-digest portions
- Service Learning Brochure
- Service Learning Brochure
- Service Learning Brochure
Puma
- Puma Blog Posts
- Puma Blog Posts
- Puma Blog Posts
- Puma Blog Posts
- Puma Blog Posts
- Puma Blog Posts
Target
- Interactive teaser to promote online activity for upcoming designer
Kashi
- Kashi.com relaunch
- Kashi.com relaunch
Boeing
- B2B Gaming Concept to Launch the new 787 Dreamliner
- B2B Gaming Concept to Launch the new 787 Dreamliner
- B2B Gaming Concept to Launch the new 787 Dreamliner
- B2B Gaming Concept to Launch the new 787 Dreamliner
- B2B Gaming Concept to Launch the new 787 Dreamliner
- B2B Gaming Concept to Launch the new 787 Dreamliner
- B2B Gaming Concept to Launch the new 787 Dreamliner
- B2B Gaming Concept to Launch the new 787 Dreamliner
- B2B Gaming Concept to Launch the new 787 Dreamliner
- B2B Gaming Concept to Launch the new 787 Dreamliner
New Leaf
- Product copy for New Leaf Paper Company
Gap (RED)
- Gap (RED) Case Study
- Gap (RED) Case Study
- Gap (RED) Case Study
Animas: A Johnson & Johnson Company
- Web launch
- Web launch
- Web article
30 Reasons
- 30 Reasons Campaign
- 30 Reasons Campaign
Bedroom Chemist
- BedroomChemist.com Launch
- BedroomChemist.com Launch
- BedroomChemist.com Launch
- BedroomChemist.com Launch
Luxury Goods
- Luxury goods: Jewelry
- Luxury goods: Jewelry
- Luxury goods: Jewelry
- Luxury goods: Jewelry
Boarshead
- Point of purchase ads
- Point of purchase ads
- Point of purchase ads
Comedy blog posts
- Comedy writing for Black20
- Comedy writing for Black20
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