sacha penoucos

creative director, content developer & executive producer

Miami, Fl

Awarded Content Developer, Executive Producer and Director with over 20 years of experience.
Led production and creative departments for multiple media companies like Viacom, DIRECTV, Discovery Communications and Zumba Fitness.
Supervised planning, budgeting and execution of marketing, creative, corporate and content productions.
Directed award winning advertising and on air campaigns.
Managed teams of 35+.
Experience with most 3D animation, VR/Mixed Reality, compositing, graphic design, sound and video editing softwares.

Zumba Fitness // Executive Producer, Director of Content

  • Main purpose of video was to promote Nicky Jam's "Intimo" album through the lens of Zumba. All rights owned by Zumba Fitness, LLC.
    Main purpose of video was to promote Nicky Jam's "Intimo" album through the lens of Zumba. All rights owned by Zumba Fitness, LLC.
  • Official Zumba choreo video for MIA, Bad Bunny Ft Drake
    Official Zumba choreo video for MIA, Bad Bunny Ft Drake
  • AUGIES QUEST INITIATIVE PROMO VIDEO FOR DIGITAL CHANNELS
    AUGIES QUEST INITIATIVE PROMO VIDEO FOR DIGITAL CHANNELS
  • Main purpose of the spot was to launch the new Zumba program "Strong By Zumba" and promote it's main attributes. All rights owned by Zumba Fitness, LLC.
    Main purpose of the spot was to launch the new Zumba program "Strong By Zumba" and promote it's main attributes. All rights owned by Zumba Fitness, LLC.
  • Main purpose of the video was to explain the science behind the Zumba Fitness program.
    Main purpose of the video was to explain the science behind the Zumba Fitness program.
  • This video was created to promote the Zumba Vacation Cruise
    This video was created to promote the Zumba Vacation Cruise
  • Main purpose of video was to promote Daddy Yankee's "Que Tire Pa' 'lante" single through the lens of Zumba. All rights owned by Zumba Fitness, LLC.
    Main purpose of video was to promote Daddy Yankee's "Que Tire Pa' 'lante" single through the lens of Zumba. All rights owned by Zumba Fitness, LLC.
  • Fitness class production for Zumba in Russia. All rights owned by Zumba Fitness, LLC.
    Fitness class production for Zumba in Russia. All rights owned by Zumba Fitness, LLC.
  • Zumba wear e-commerce photography
    Zumba wear e-commerce photography
  • Strong wear e-commerce photography
    Strong wear e-commerce photography
  • Zumba wear e-commerce examples
    Zumba wear e-commerce examples
  • Zumba wear e-commerce examples
    Zumba wear e-commerce examples

Discovery channel // on air promotions

  • Born to Be Discovery_Dynamo
    Born to Be Discovery_Dynamo
  • Born to Be Discovery_fast n' loud
    Born to Be Discovery_fast n' loud
  • Discovery Channel, Africa Teaser
    Discovery Channel, Africa Teaser
  • Discovery Channel, Africa, behind the scenes
    Discovery Channel, Africa, behind the scenes
  • Discovery Channel, Africa episodic
    Discovery Channel, Africa episodic
  • Deadly Women, generic spot
    Deadly Women, generic spot
  • Discovery Channel, Carnival Stunt, brazil feed
    Discovery Channel, Carnival Stunt, brazil feed
  • Discovery Channel, North America, generic
    Discovery Channel, North America, generic
  • Discovery Channel, North America, character spot
    Discovery Channel, North America, character spot

DIRECTV // sr manager on air promotions.

  • World Cup. Generic spot. Former players in a retirement home discover how to live the world cup again.
    World Cup. Generic spot. Former players in a retirement home discover how to live the world cup again.
  • World Cup. Generic spot. Former players in testimonials presenting DIRECTV benefits during the world cup.
    World Cup. Generic spot. Former players in testimonials presenting DIRECTV benefits during the world cup.
  • World Cup. Generic spot. Former players in testimonials presenting DIRECTV benefits during the world cup.
    World Cup. Generic spot. Former players in testimonials presenting DIRECTV benefits during the world cup.
  • DIRECTV & Sony. World Cup campaign, produced for ad sales, cross promoting DIRECTV and Sony Bravia through the event.
    DIRECTV & Sony. World Cup campaign, produced for ad sales, cross promoting DIRECTV and Sony Bravia through the event.
  • DIRECTV Evolución. World Cup campaign, this spot connects the evolution of DIRECTV with the world cup history.
    DIRECTV Evolución. World Cup campaign, this spot connects the evolution of DIRECTV with the world cup history.
  • DIRECTV Plus. Wrote and directed the campaign for our local marketing office in Colombia.
    DIRECTV Plus. Wrote and directed the campaign for our local marketing office in Colombia.
  • DIRECTV Plus. Wrote and directed the campaign for our local marketing office in Colombia.
    DIRECTV Plus. Wrote and directed the campaign for our local marketing office in Colombia.
  • DIRECTV Plus. Wrote and directed the campaign for our local marketing office in Colombia.
    DIRECTV Plus. Wrote and directed the campaign for our local marketing office in Colombia.
  • Wrote and directed this spot to promote the MiDIRECTV website, where subscribers pay bills, get exclusive content and more.
    Wrote and directed this spot to promote the MiDIRECTV website, where subscribers pay bills, get exclusive content and more.
  • DIRECTV_Ecologica_lavadora. Wrote and produced.
    DIRECTV_Ecologica_lavadora. Wrote and produced.
  • DIRECTV_Ecologica_energia. Wrote and produced.
    DIRECTV_Ecologica_energia. Wrote and produced.
  • DIRECTV_Ecologica_papel. Wrote and produced.
    DIRECTV_Ecologica_papel. Wrote and produced.
  • DIRECTV value proposition ID. Wrote and produced.
    DIRECTV value proposition ID. Wrote and produced.
  • DIRECTV HD launch spot. Wrote and produced.
    DIRECTV HD launch spot. Wrote and produced.

VH1 // sr producer on air promotions.

  • FuniCuli_VH1_CulturaPop campaign, produced and edited.
    FuniCuli_VH1_CulturaPop campaign, produced and edited.
  • BreakingBonaduce_ Directed and edited.
    BreakingBonaduce_ Directed and edited.
  • Changes_Vh1_2005 Image campaign. Produced and edited campaign.
    Changes_Vh1_2005 Image campaign. Produced and edited campaign.
  • NewMoon_Vh1_2005 Image campaign. Produced and edited campaign.
    NewMoon_Vh1_2005 Image campaign. Produced and edited campaign.
  • Perisana_Vh1_2005 Image campaign. Produced and edited campaign.
    Perisana_Vh1_2005 Image campaign. Produced and edited campaign.
  • MiamiVice_fashionpolice_dubbed with original spanish voices, they now talk like really fashionable police.
    MiamiVice_fashionpolice_dubbed with original spanish voices, they now talk like really fashionable police.
  • MiamiVice_fashionpolice_dubbed with original spanish voices, they now talk like really fashionable police.
    MiamiVice_fashionpolice_dubbed with original spanish voices, they now talk like really fashionable police.
  • MiamiVice_fashionpolice_dubbed with original spanish voices, they now talk like really fashionable police.
    MiamiVice_fashionpolice_dubbed with original spanish voices, they now talk like really fashionable police.

MTV. Sr Producer/editor.

  • MTV_sextumismo. producer/editor.
    MTV_sextumismo. producer/editor.
  • MTV. Video Music Awards. producer/editor.
    MTV. Video Music Awards. producer/editor.
  • MTV. Video Music Awards. producer/editor.
    MTV. Video Music Awards. producer/editor.

Nickelodeon // concept, design, motion graphics and editing.

  • Nick reel. Designed, did motion graphics and edited every piece in the reel.
    Nick reel. Designed, did motion graphics and edited every piece in the reel.
  • Nick. Calzones weekend. Concept, design, motion graphics .
    Nick. Calzones weekend. Concept, design, motion graphics .
  • Nick. Viva los niños. Concept, design, motion graphics .
    Nick. Viva los niños. Concept, design, motion graphics .
  • trying to bring a little of the coolness factor into the nick toons. Concept, design, motion graphics .
    trying to bring a little of the coolness factor into the nick toons. Concept, design, motion graphics .