Reporting to the CMO, Ivory Ella's Marketing Manager will lead our marketing department with an analytical, organized, and experienced approach. This position will bring a strategic process to the company that demonstrates a passion for marketing and an understanding of Ivory Ella's brand platform.
What you'll do here:
Assist in planning seasonal and annual marketing strategies working to drive brand awareness, engagement, and profitable sales growth
Drive the marketing team to create a strategic brand marketing plan, conducting research, suggesting marketing recommendations, and developing media plans
Aide in writing comprehensive strategic marketing briefs that clearly articulate brand, product, and channel initiatives. Collaborate with creative to ensure creative developed executes cross-channel objectives, while maintaining branding equity and consistency.
Composite key information and deliver clear and concise directive to the Marketing and Creative teams. Update and maintain information as changes happen throughout the product life cycle.
Provide ongoing, hands-on marketing direction, inspiration, and management for the marketing team
Manage day-to-day relationships and communications with external agencies
What you'll bring to Ivory Ella:
Bachelor's Degree in Marketing or relevant field required
Minimum 4 years experience in marketing position; Experience in a startup a plus
Skilled in Microsoft Office, Google Drive applications
Understanding of Shopify and prominent applications in the Shopify ecosystem preferred
Traits we value that will help you succeed:
Genuine enthusiasm for cause marketing and the Ivory Ella brand
Solution focused approach, able to communicate effectively, both verbally and written - attention to detail is a must!
Desire to be a collaborative partner in the marketing process while inspiring great work and setting the tone for the marketing team
Self confidence and composure to accept critique, process it, and apply the learning to improve
Aptitude to manage multiple projects and responsibilities while adhering to deadlines
Solution focused approach, able to communicate effectively, both verbally and written